I've spent over two decades building and scaling businesses across family offices, creative studios, e-commerce, hospitality, and web3.

Most recently, as the COO and Managing Partner at Aither, a design and technology studio, I scaled operations by growing the team from 3 to 12 (20+ with contractors), increasing retainers by 50%, and launching the lab that evolved the company into a venture lab studio.

In 2009, I founded Markets of the City, an online directory celebrating artisan and farmers' markets. I later co-founded Identity Pop, the creative arm of the Intellectual Digital family office.

From 2017–2020, I ran Papa Chiang's Dumplings, serving my father's legendary dumplings 🥟 to the community. (Something's simmering — stay tuned.)

Photography and travel taught me to notice what makes daily life more joyful, the small moments that delight. I bring that attention to my work, creating experiences (in person or digital) that add lightness, ease, and a bit of a smile to the everyday.